Getting The Right People On The Bus For Dental Team

Dr. Ginger Bratzel talks about the importance of having the right team members and how they can help you grow your practice.

 

 

Growing a good team is important for running any successful practice. Everyone is a superstar, but they may just not be right for your office or that particular position. 
Long-term team members might reach a stage in the practice growth where things aren’t going as well. They might not be comfortable with direction that the office is now taking, which in turn can cause friction in the office.

No one can be successful without proper training and clarity in their role within the business.  Make sure your team members are fully trained and are in the right position for both you and them. Still, it might just not be the right fit. If this is the case, then be honest with yourself and be honest with them. Keeping someone that doesn’t want to be there will only hurt your practice in the long run and cheats the team member out of being somewhere they can succeed.

 

 

Once you are able to remove the bad energy, you will open the door for positive energy to come in and create growth in your practice. Don’t be afraid to do what you need to do to improve the dynamic of your office. 

In this video, you’ll learn about:
  • Getting the right people on the bus
  • Practices have to change to grow
  • Training team members

Watch the video for the full details on how Getting the Right People on the Bus can help you build your practice, grow your practice and attract new patients.

Batteries Included Employees To Grow Your Dental Practice

Dr. Ginger Bratzel talks about hiring ‘battery included employees’ and what that means to you

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How many times have you purchased a new item for your home, and open this item only to find you are unable to use it as the batteries are not included?  So going forward you make sure to only buy items that are batteries included.  In building your team in your business this same thinking can apply.  As your dental practice grows and evolves, you need to bring on new employees. 

You want to make sure you are only hiring ‘batteries included employees’.

What might that mean when referring to your employees as batteries included?  These type of employees are there for you, they take initiative and ownership in their position.  They don’t require micromanagement.  You are secure in knowing they are doing the best job for you and your business.  These are the type of team members that can help you to ensure your dental practice will grow and prosper.

Click on the video image below to watch.

 

 


 

Another situation you may encounter is finding that your long term employees no longer have the battery power they once did.  This doesn’t necessarily mean they weren’t a good employee in the past, but maybe over time their batteries have depleted.  Your dental practice may be growing in a new direction and they aren’t growing with you.  Let them move on to something better for them.  While allowing yourself to replace those depleted batteries with a new team member charged and ready for work for you!

In any growing business change is needed, and some times that change is finding batteries included employees or recharging the batteries of long term ones.

In this video, you’ll learn about:
  •  Importance of hiring battery included employees
  •  How battery included employees can help you
  •  Replenishing depleted batteries

Please take a few minutes and watch the video above– do it for you and for your practice.

Are you a dentist who wants to get all the patients you need, maybe we should talk?
I invite you to contact me right now at Results@GingerBratzel.com to schedule a complimentary ‘get acquainted meeting’ over the phone with me to see what opportunities are available right now in your practice to make patient attraction and practice growth a priority.
If you want more patients, you need to send me that email!

I wish you nothing but success,
Ginger


Want to use this article on your website or your own newsletter? No problem! But here is what you MUST include:

Ginger Bratzel, DDS, The Dental Patient Attraction Expert, is the founder of the New Patient Attraction Automation System®, the proven program the shows you through a precise, step-by-step process, how to get all the patients you need…your IDEAL patients. Get your FREE Audio CD by mail and receive a weekly access to marketing tips and mindset articles to grow your practice and increase your income, visit www.GingerBratzel.com.

Monitoring Your Social Presence

Dr. Ginger Bratzel talks about how important it is to be aware of your social presence and be able to monitor your online reputation.

Your online presence is important for your dental practice, but be sure that you are active in monitoring your online reputation. 

It’s important that you are able to monitor any and all aspects of your social media and online reputation. Many times practices are in many places at once, but they are not monitoring all of these pages. 

Being aware of your online reputation is important because this is what potential patients see when they are looking up information for your office. 
The more places you are online, the more people have an opportunity to see you, but there is also more opportunity for negative comments. If there are negative comments being posted about your practice online and it is not being monitored because you don’t know about it, then it goes unchecked. Prospective patients find that online and that deters them from seeking care from your office.
Make sure you know where you are online so that you can be in control of what is being said about your practice. It allows you to address negative comments and maintain your reputation. Sometimes, it’s just about how people see you handle a complaint – in a classy manner. 

Click on the video image below to watch.


Here are some tips on how to monitor your online reputation:
1.   “Google” yourself – Search for information that potential patients would be looking for.
2.   Focus on key social media site – Make sure you know all the areas of social media you are so you can better monitor yourself.
3.   Monitor your social activity and reputation – Free sites like SocialMention.com can send you alerts about your social presence.
4.   Have one main page per social media – This just makes it easier for you to monitor yourself and pull your traffic down.
5.   Set up a “Google Alert” – This is a beacon that you can set up that sends you alert anytime ANYONE mentions you.
These tools can help you keep tabs on what is being said about you and your practice. It’s important that you know what your reputation is because it is what potential patients will see.
In this video, you’ll learn about:
  •  Social presence
  • Online reputation 
  • Key social media

Watch the video for the full details on how Monitoring Your Social Presence can help you build your practice, grow your practice and attract new patients.

Are you a dentist who wants to get all the patients you need, maybe we should talk?
I invite you to contact me right now at Results@GingerBratzel.com to schedule a complimentary ‘get acquainted meeting’ over the phone with me to see what opportunities are available right now in your practice to make patient attraction and practice growth a priority. 
 
If you want more patients, you need to send me that email! 

I wish you nothing but success,
Ginger

If you want more information about the power of webinars and how to get started in your practice, please make plans to join me at my live event, this September 27, 28 and 29 in Dallas TX at the Prosper In Your Practice Training Event where I am going to cover the authentic formula to attract more patients, build sustainable growth, and create a meaningful practice and lifestyle. You can get full details about the event or to register at ProsperInYourPractice.com.
Can’t wait to see you in September at Prosper In Your Practice,

 


Want to use this article on your website or your own newsletter? No problem! But here is what you MUST include:

Ginger Bratzel, DDS, The Dental Patient Attraction Expert, is the founder of the New Patient Attraction Automation System®, the proven program the shows you through a precise, step-by-step process, how to get all the patients you need…your IDEAL patients. Get your FREE Audio CD by mail and receive a weekly access to marketing tips and mindset articles to grow your practice and increase your income, visit www.GingerBratzel.com.

Are You Taking Non-Dental CE Education?

Dr. Ginger Bratzel talks about how investing time in different kinds of CE courses can help you grow your practice.

Have you ever thought about investing your time and resources in non-dental CE courses to create the foundation for growing your practice? We all know the importance of keeping up with dental education for our patient care and maintain our dental license, but too many people only focus on one aspect of CE education.
 
Successful business people, not just dentists, spend time learning from others. In fact, one of the most valuable ways you can rapidly expand your business is by investing in business and personal learning.
 
One of the largest marks of a successful businessperson is mindset. It is 20% of the puzzle that separates successful people from the herd. You want to study with people who challenge you and introduce new concepts that might be out of your comfort level.

 

Click on the video image below to watch.


Here are 3 things you need to look for in non-dental education opportunities:
  1. Proven systems – look for someone who has done this before. They have social proof and success stories to share.
  2. Innovative thinking – you need to learn from someone who is on the advancing edge of where you want to be. They have the ability to see the future, they are a strategic planner, and have big ideas- bigger than you might be able to see yourself.
  3. A community of like-minded people – these types of learning events give you the opportunity to talk with others, learn from what they are doing, what they are thinking, and run ideas by them. You want to be in an environment of sharing, not competition, and event planning will set the tone for the group here.

 Learning from other types of business other than dental could set you apart from every other dental practice you are competing with.

In this video, you’ll learn about:

  •  Learning from different businesses
  • Innovative thinking
  • Strategic planning 
Watch the video for the full details on how Taking Non-Dental CE Education can help you build your practice, grow your practice and attract new patients.

Are you a dentist who wants to get all the patients you need, maybe we should talk?
I invite you to contact me right now at Results@GingerBratzel.com to schedule a complimentary ‘get acquainted meeting’ over the phone with me to see what opportunities are available right now in your practice to make patient attraction and practice growth a priority. 
 
If you want more patients, you need to send me that email! 

I wish you nothing but success,
Ginger

If you want more information about the power of webinars and how to get started in your practice, please make plans to join me at my live event, this September 27, 28 and 29 in Dallas TX at the Prosper In Your Practice Training Event where I am going to cover the authentic formula to attract more patients, build sustainable growth, and create a meaningful practice and lifestyle. You can get full details about the event or to register at ProsperInYourPractice.com.
Can’t wait to see you in September at Prosper In Your Practice,

 


Want to use this article on your website or your own newsletter? No problem! But here is what you MUST include:

Ginger Bratzel, DDS, The Dental Patient Attraction Expert, is the founder of the New Patient Attraction Automation System®, the proven program the shows you through a precise, step-by-step process, how to get all the patients you need…your IDEAL patients. Get your FREE Audio CD by mail and receive a weekly access to marketing tips and mindset articles to grow your practice and increase your income, visit www.GingerBratzel.com.

Having Checks and Balances For Your Patient Attraction

Dr. Ginger Bratzel talks about how using a system of checks and balances can help you run your practice smoothly.

Building checks and balances in your patient attraction plan is essential to create the foundation for growing your practice. 
 
Checks and balances exist in all other areas of your practice. You have systems for collections, insurance filing, ordering supplies, and tray set up. 
 
When it comes to the area of dental marketing, I find that they are nonexistent most of the time. This can often creates issues when it comes to growing the practice.

Click on the video image below to watch.


Here are some tips to help you create a checks and balance system in your own practice:
  1. The first item necessary is a marketing calendar. This will allow everybody in the office to be on the same page about what is happening and when.
  2. Time and resources committed to patient reactivation. Of course you want to bring more new patients into your practice, but don’t forget the patients you already have.
  3. A dedicated team member to complete a report for the doctor of what is getting done on a monthly basis to grow the practice and attract patients. This is a simple one page summary report that includes what things are occurring on an ongoing basis to attract patients, what ideas didn’t get completed, results, what things the team member needs help on,  any questions, and what is planned each month for the next 3 months in your patient attraction system.

Follow these tips and but don’t be afraid to suggests some other ways to keep your practice in check.

In this video, you’ll learn about:
  • Creating a foundation
  • Marketing calendar 
  • Time and resources
Watch the video for the full details on how Having Checks and Balances For Your Patient Attraction can help you build your practice, grow your practice and attract new patients.

Are you a dentist who wants to get all the patients you need, maybe we should talk?
I invite you to contact me right now at Results@GingerBratzel.com to schedule a complimentary ‘get acquainted meeting’ over the phone with me to see what opportunities are available right now in your practice to make patient attraction and practice growth a priority. 
 
If you want more patients, you need to send me that email! 

I wish you nothing but success,
Ginger

If you want more information about the power of webinars and how to get started in your practice, please make plans to join me at my live event, this September 27, 28 and 29 in Dallas TX at the Prosper In Your Practice Training Event where I am going to cover the authentic formula to attract more patients, build sustainable growth, and create a meaningful practice and lifestyle. You can get full details about the event or to register at ProsperInYourPractice.com.
Can’t wait to see you in September at Prosper In Your Practice,

 


Want to use this article on your website or your own newsletter? No problem! But here is what you MUST include:

Ginger Bratzel, DDS, The Dental Patient Attraction Expert, is the founder of the New Patient Attraction Automation System®, the proven program the shows you through a precise, step-by-step process, how to get all the patients you need…your IDEAL patients. Get your FREE Audio CD by mail and receive a weekly access to marketing tips and mindset articles to grow your practice and increase your income, visit www.GingerBratzel.com.

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