The last video in this series about critical factors to include in all your dental marketing is one of the most important: Offers and Calls To Action. Even if everything is correct in your marketing up to here, if you don’t complete the offer and call to action, that will results in NO new patients. Watch this video has Dr. Ginger Bratzel shares how to wrap up the whole process and give your patients the best opportunity to help themselves.
People want to be reassured that they are making the right choices. Even if it is a matter of life or death, they still want to know that someone has been through this before and they aren’t alone. So to get patients to take action, they are subconsciously searching for other patients to justify in their minds, this is the right choice. By proving social proof, you are bringing those resources to them and helping them make the best decision for their care. Video 3 examines social proof and where to include that in all your marketing as well as how to get it. Now Go Get Your Social Proof, Ginger