Remember These Three Letters
Three little letters that can change your focus and get you better results in growing your practice. I have 3 letters that I’m going to give you today that are going to make a big difference on what you focus on and therefore the results you get out of your practice. Those letters are: R, F, and M. The first letter R is for recency. Recency is important when it comes to your existing patients, and your goal is to shorten the time frame of when they come back in. Look at reactivation for example, if you are looking at your past due patients and you haven’t seen them in 3 years, odds are they have moved on and you should, too. But if you look at patients who are…