Money Fear and Your Number 1 Investment Opportunity

Money Fear and Your Number 1 Investment Opportunity

Blog Articles-Weekly Training
by Dr. Ginger Bratzel  [Money Fears and Your Number One Investment Opportunity] As a business owner, right now in this economy in this situation, it's a kind of turbulent situation. I find a lot of fear surrounds spending and confusion of what to invest in and what things to be doing during this time. Is it an investment that can help you grow? Or is it a cost that you can avoid? During this whole period, Money hasn’t disappeared.  It's just changed direction. The flow is different.   There are businesses that are doing very, very well, right now.  There's not a lack of money. So if you're finding the flow is not coming to you, what is holding it up? Somewhere there is blockage. When we're fearful, we suffocate money trying to protect it.  We grasp it…
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Finding Holes of Oppportunity

Finding Holes of Oppportunity

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Finding missing holes of opportunity within the parameters of your dental practice and your local community.   EVERY practice is focused on getting more new patients.  But…did you know there is great opportunity to be found right under your nose within your existing patient pool? Internal growth opportunity within your practice is vital to a healthy practice structure.  We can easily overlook some of the best gold mines because we don’t know where to look. By identifying services and offers within your existing practice that match the wants and needs of your patient pool, you can present more of those services to people who already know and like you. These are called “Holes of Opportunity” and they aren’t limited to just dental services.  If you have a group of patients…
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How To Look For Opportunities To Grow Your Dental Practice

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Bratzel talks about how to attract more dental patients by looking for the opportunities. Right now there are so many opportunities for every business, but they are shying away from these opportunities.  They do this by making excuses and blaming circumstances, saying, “It’s the economy,” “It’s not right for now,” “I’m not any good at that,” “I can’t do this.” They are living in a fear-based mentality about it, but if you can really embrace it and say, “Hey, there is a crisis or situation going on, there’s a problem that needs to be solved; what’s the opportunity in it for me?” Sometimes, it’s very difficult to look in your own self and your own office and find those opportunities. So to practice and get comfortable with it, go out…
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How To Deal With Crisis In Your Dental Practice

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about crisis, something that every dentist and every practice faces at some point, and how to get past it. Every practice, every person, and every entrepreneur at some stage in your life, you will have crisis. It will happen more than once and it happens everywhere, it’s just part of the process.  Unfortunately, for a lot of people, that’s when they lose their momentum. They have things rolling and then something happens. Dentists across the country deal with situations where they may have personal or practice setbacks. Although I am empathetic to these situations, unfortunately, these problems are not specific or special. Things happen to everyone to some degree at some time.  So what do you do with it? If you have systems in place already, when a crisis occurs, it…
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