Magic In Knowing Your Numbers

Magic In Knowing Your Numbers

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by Dr. Ginger Bratzel  [Magic In Knowing Your Numbers]    When you have your numbers down that gives you magical abilities to do more things in your business. When I'm looking at this, I want to look at certain key numbers. New patients/new clients/ new customers for your service-based business.  We want to know what your average is per month. The average initial visit or purpose size of a new customer. The average value of your new customer/ new patient/ new customer client because that's going to tell me what I can spend on my marketing budget. Lastly, your total lifetime value of your average patient/customer. (You can break out higher-value customers/patients separately later and do this exercise for just that group to analyze your marketing budget for just…
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