inventory Archives - Dr. Ginger Bratzel

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What Does Your Business Stand For

by Dr. Ginger Bratzel [What Does Your Business Stand For] Remember when you first decided to go into business? There was the inspiration and a spark of an idea strong enough to take that leap. Then it’s followed by a grand plan based on what you feel people need and what you stand for. When it comes to the daily operations of the business, there are a lot of things involved. And when you get bogged down in the trenches, and you feel like, “I can't take any more of this paperwork, the frustrations, and the next thing that's coming down the pike”, it’s time to revisit why you went through all of this in the first place. Now for each of us, it's different. We each have key…

Old School Idea Made New Again

Blog Articles-Weekly Training

by Dr. Ginger Bratzel [Old School Idea Made New Again] Old school is new school again. I'm going into my swipe file of marketing examples and breaking down this clever idea that doesn't cost a lot but makes a big impact that came to my mail box. I'm showing you what they did well, and what missed the mark so you don't make the same mistake. I'm sharing tips on doing test campaigns for not a lot of cash with this strategy and then how to ramp it up. The first job of mail marketing is to get read and this one creates curiosity to open the door (or the mail box in this case) to pique your prospect interest. The old school tool...a Free Standing Insert (FSI for…

Stop Doing These To Build Your Business

Blog Articles-Weekly Training

by Dr. Ginger Bratzel [Stop Doing These To Build Your Business] If you’re like most business owners, you’re doing many different things in your business trying to get more clients and grow your business. But if something came along that would make a tremendous difference, do you even have time, energy, or money to take it on? For most business owners, the answer is “Not without shifting a lot of things around.” So, what should you be focusing on? Well, unfortunately, for most business owners, they do a lot of things without enough reason why with too small return on investment. The best way to determine this is to make a list of what you're doing. It's time to take inventory. Here’s how: Create a grid a line across…