Resetting Your Focus

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about hitting the reset button on your patient focus.     This week’s video is something that I think every dentist, no matter his or her practice type, would benefit from watching.  I’m talking about reframing your focus. This not only means your focus on running a business but also your focus for your patients. I always talk about knowing your ‘who’.  But if you have been in practice for a while, maybe it’s time to step back and reevaluate your ‘who’.  I hear a lot about how everything seemed to change in 2008.  There was a shift in the economy and the middle class is now smaller.  If you are an average bread and butter dentist, your patient market has gotten much smaller.  A result…
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