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Knowing Your Ideal Patients’ Fears

Knowing Your Ideal Patients’ Fears

Blog Articles-Weekly Training, Side-Bar Video, Tools, Video Resources
Increase your case conversion by really listening to your patients fears and making yourself the problem solve they need.     If I were to ask you what is the quickest way to connect with your prospects and existing patients to keep them coming back to your office, would you know the answer? Quality care, maybe? What about a modern office? That’s ok if you don’t because I’m going to tell you.  I’ve got some insight of proven techniques that will really connect you with your patients that will make you their dentist, no questions asked. Your patients are all human.  We all share that common trait right?  As humans we all have fears.  Everyone is afraid of something.  Maybe they simply don’t like the dentist, or they’re embarrassed, or…
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The Power Of Following Up

The Power Of Following Up

Blog Articles-Weekly Training, Side-Bar Video, Tools, Video Resources
Increasing your conversions by simply following up with your patients.   Once upon a time……how many times have you heard a story start like that before?  There was once a time for dental practices that if you were a good enough dentist clinically, patients just came to you.  It was no issue at all getting people to come in. Or maybe along the road, you realized things were changing and you ran a newspaper ad or some type of marketing, to get patients to come in.   And that would work for you.  You run one basic ad in the newspaper and it got the results you wanted. Well unfortunately those days are gone.  Zero marketing or the ole ‘one and done’ marketing isn’t cutting it for anyone anymore, especially for…
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Finding Holes of Oppportunity

Finding Holes of Oppportunity

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Finding missing holes of opportunity within the parameters of your dental practice and your local community.   EVERY practice is focused on getting more new patients.  But…did you know there is great opportunity to be found right under your nose within your existing patient pool? Internal growth opportunity within your practice is vital to a healthy practice structure.  We can easily overlook some of the best gold mines because we don’t know where to look. By identifying services and offers within your existing practice that match the wants and needs of your patient pool, you can present more of those services to people who already know and like you. These are called “Holes of Opportunity” and they aren’t limited to just dental services.  If you have a group of patients…
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“Dancing With The Fear”

“Dancing With The Fear”

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Using fear to your advantage as a tool for success versus running away from it.     We all know fear can hold you back.  It can paralyze you.  And while many people feel that they must conquer the fear, I’m here to challenge you to do what marketing genius author and blogger, Seth Godin, calls “Dancing with the Fear.” Because surprisingly, fear can also become one of your greatest assets when harnessed. Identifying and facing your fear will help you use this fear as a tool for your success.  Why are you allowing your fear to keep you from doing what you know can be done? Instead of focusing on trying to make the fear go away, how can you accept it and work with it to propel you…
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