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Applying The Eisenhower Method

Applying The Eisenhower Method

Blog Articles-Weekly Training, Tools, Video Resources
Simply by planning and being strategic in your dental practice you can relieve stress, while making you more productive. Do you ever find yourself, in the evening as you’re reflecting on your day, thinking that all you did all day long was put out fires?  Unfortunately I think this happens to many of us more often than it ever should.  With some planning and a new mindset, here’s a new strategy that allows you to be more productive and less stressful because you aren’t dealing with so many ‘emergencies’ all day long. While Steven Covey, author and business guru, is credited for this plan of attack I’m about to explain, it was actually developed by Dwight Eisenhower.  This method, called the Eisenhower Matrix, is how he ran his military career…
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Facebook Posting Calendar

Facebook Posting Calendar

Blog Articles-Weekly Training, Clinic Marketing, Video Resources
The value of consistently posting to your dental practice Facebook page can hold in your practice. Consumed and overwhelmed by what you should be posting on Facebook?  Well, you aren’t alone.  It’s been a hot topic lately, and like always I like to stay keen on the needs of my dental community, so I’m here to give you another big takeaway on the power of Facebook – posting. Facebook is a powerhouse, and is only continuing to grow, so it is a great idea for getting more patients for any dental practice.  But like any other business growth tool, you need to have strategies for implementing it.  I find one of the biggest obstacles practices have is what (and when) to post on their practice Facebook page. If you’ve seen…
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Using The Element Of Surprise

Using The Element Of Surprise

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
A business lesson from Coke that will help create lasting memories with your patients that will keep them coming back to you. Whenever I’m in Atlanta I always make a point to visit the World Of Coke, and since I was here for the Hinman Dental Meeting naturally I paid them another visit.  So I am continuing my ‘on the road’ momentum from my second favorite place on Earth, next to Disneyland of course. I love watching Coke’s marketing strategies.  They are very good at portraying a certain image and being very passionate about putting the ‘you’ (the customer) in their success formula.  So I have another example from them you can easily incorporate in your practice to help you get and keep more patients courtesy of Coca-Cola. I came…
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Using The B.A.M. Project To Avoid Disaster In Your Practice

Using The B.A.M. Project To Avoid Disaster In Your Practice

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Being prepared for disaster ensures your dental practice's success. Like many of the topics I like to share with you this one came from a personal experience that is always on our minds here in Oklahoma.  The place I have unapologetically decided to lay my family roots down is smack in the middle of tornado alley, and when you live in an area that has a nickname about our weather, it’s safe to say we have our fair share of storms.  And while I know we aren’t the only area with crazy weather, we do know the value of being prepared. To help our kids feel more prepared and empowered during natural disasters the Red Cross recently came into our schools and presented the Pillow Case project.  They gave each…
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