Get More Out Of Your Dental Marketing Part 4

Blog Articles-Weekly Training, Video Resources
  The last video in this series about critical factors to include in all your dental marketing is one of the most important: Offers and Calls To Action. Even if everything is correct in your marketing up to here, if you don’t complete the offer and call to action, that will results in NO new patients. Watch this video has Dr. Ginger Bratzel shares how to wrap up the whole process and give your patients the best opportunity to help themselves.
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Get More Out of Your Dental Marketing Part 3

Blog Articles-Weekly Training, Video Resources
  People want to be reassured that they are making the right choices. Even if it is a matter of life or death, they still want to know that someone has been through this before and they aren’t alone. So to get patients to take action, they are subconsciously searching for other patients to justify in their minds, this is the right choice. By proving social proof, you are bringing those resources to them and helping them make the best decision for their care. Video 3 examines social proof and where to include that in all your marketing as well as how to get it.     Now Go Get Your Social Proof, Ginger
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Get More Out Of Your Dental Marketing Part 2

Blog Articles-Weekly Training, Video Resources
  The 2nd video cover the power of identifying the problems and desires patients have and taking that emotions to turn it into action by calling or coming to your office.   Patients don’t come to the dentist just because you are a dentist. They come to you because they want you to help them.     They have something that is bothering them, a future problem they want to prevent, or a service they are electing to have performed.   No matter what type of marketing you do: Internet, direct mail, or even social media, there are several key components that need to be included in each and every advertisement to give you the maximum response. Companies like Coca Cola and Apple ignore this because they ‘break the rules’ and pay the price…
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