disney business Archives - Dr. Ginger Bratzel

Increasing Revenue Per Transaction

I'm live on location giving you a business lesson from Disney, increasing revenue while providing a better patient experience. Marketing is always in the forefront of my mind, and that doesn’t shut off when I’m out of the office. So, of course whenever I travel, for business or pleasure, my marketing thinking cap is still on and I always try to get an on-location video strategy lesson for you. As you can see when you watch my video below, I am coming to you live from the ocean while sailing on a Disney cruise. It isn’t always the easiest thing when shooting on location to find a quiet location to record (especially while at sea), so bear with me. I got some inspiration and didn’t want to miss the chance…

Knowing The True Importance Of An Upsell

Blog Articles-Weekly Training, Clinic Marketing, Side-Bar Video, Video Resources

The true value of an upsell isn't always about money. This video strategy is coming to you from the Bahamas, where I am continuing my business lessons from our Disney cruise. Now if you’ve ever done some type of Disney vacation, you know it isn’t cheap. There are other theme parks and cruises that are probably more cost efficient. But what you’re really paying for with Disney is the experience and the memories. It’s an investment for happiness. They are able to do this because they are really good at putting things in a currency that is important to the customer and that currency is not the dollar. At every chance there is an opportunity to upsell. We were on a cruise, we have already paid for our trip, but…