Sending The Right Message With Your Office

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Your office is sending messages to your patients (especially first timers), but is it a good one? I am always giving tips and strategies for marketing and getting more patients but this week’s I’m talking about something a little less conventional. It’s something occurring every day and its right under your nose, but it’s not really being addressed.  And it is costing you patients!!!! It’s your office. This ties into marketing in a really big way, because your office is sending out a lot of messages to your patients under the radar, but that doesn’t always mean it’s a good message. Think about your house for a second, you walk through your house countless times each day and you think it's clean.  Until you have a visitor coming.  You get…
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Energy Is Valuable, Don’t Waste It

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about the importance of using your energy on things that really matter in your dental practice and in life. I think any adult, juggling a career and a family will benefit from this week’s topic, which is why I really wanted to share it with you.  I’m talking about how you spend your energy.  We all only have so many hours in the day and only so much gas in our tank to get us there.  So, I want you to take a look at what you are spending your valued energy on for a minute. I will say with most businesses, even outside of the dental industry, you are spending most of your energy on things you shouldn’t be. Think about how much time on…
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