How To Get Over The Fear Of Change In Your Dental Office

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Bratzel talks about the feelings of uncertainty when dealing with change in your practice. When it comes to making big decisions in your office, it can sometimes be difficult to deal with the feelings of uncertainty that come with these changes, especially when you are trying new things.  This topic came about directly by a dentist who wanted to be committed to taking his practice to the next level, but wasn’t sure what the next stages were and how to go about it.  We all know that when we make changes for ourselves and our practices, naturally, there will be feelings of being uncomfortable. What is difficult for the dentist, the owner, the leader of the practice, is when you feel out control in front of your team. You don’t want…
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How To Get To The Next Level In Your Dental Practice

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about how to take your dental practice to the next level of success. Getting to the next level of your dental practice is something most dentists strive for. It is a common goal that most dentists have, but few actually take action to make happen.  Change doesn’t just happen without a plan, and a plan doesn’t just happen without clarity. For each dentist, the definition of ‘next level’ is different, yet they compare themselves with the guy or gal down the street. Without clarity, it’s difficult to define what you want and where you are going. Once you determine what your expectations are, then it’s time to fill in the gap and work backwards. Click on the video image below to watch. And once you have committed to…
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How To Think Bigger And Act Bigger To Get More Dental Patients

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses the concerns that dentists have and how abundance and scarcity mentality can impact the success of their business. Two concepts that can really impact your entire business’ growth are abundance and scarcity. I get calls and emails from dentists that tell me that their area has so many dentists that they can’t complete right now. Another complaint is that there are no good patients or that there is a shortage of staff to choose from to fill their position. These are just a few concerns from a whole lot more reasons why these dentists aren’t where they want to be. This is scarcity thinking and it holds you back. It’s the ability to see the opportunities, make corrective action, welcome change, and knowing you are in control of your…
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How Patient Attraction Can Work For Specialists

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how new patient attraction automation can even work for specialists, not just dentists. One question that I get asked quite often from specialists is whether or not these patient attraction techniques will work for them. I want to address that by saying YES. Being focused on patient attraction is the way to pull patients towards you, instead of chasing them down or relying on someone else to send them to you. Most specialists rely on general dentists to refer patients their way. However, that is practicing defensively, by just hoping the patients will come. In fact, you should be strategically planning your own growth and work offensively. Click on the video image below to watch. With current dental trends, more general dentists will start doing more procedures within their office,…
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