Control “Freak” or Not?

Control “Freak” or Not?

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel pointed out how to properly control your dental business and grow your practice. We are in the 2nd part of our series “Six C’s of Growing Your Business” and we will be talking about “CONTROL”. As a dentist, most of us really want to control all situations especially when it comes to our practice. We want to control the outcome for our patients’ treatment and we want to, of course, control our business. But the most important thing that you must know is what to personally do yourself and what to let go of. In this video we cover the things that you should know to make sure that you get results from your practice and that it doesn’t control you: Leverage through delegation Provide resources Be…
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Results From Marketing Mojo

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses the principle of Marketing Mojo  and how it can help you build your practice, grow your practice and attract new patients. When we talk about all the systems, the components, the points and the pieces in growing your practice, I call that “Marketing Mojo” But what really is Marketing Mojo? In marketing, there is really one intention:  to grow your practice. And I’m always using the analogy of weight loss and fitness to demonstrate the parts of making that happen. Weight loss, just like dental practice growth, is compromised of many different, but common, principles to help us achieve our ultimate goal.  But unlike weight loss, we view dental practice growth very differently in our expectations of how things should occur. In this video, we cover…
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Your “BIG” Why

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how knowing “Your Big Why” will help you enjoy your life and be successful in your dental practice. To start  the New Year, a lot of people have big plans, big intentions and ,of course, goal setting. But all these things are empty shells without “The Big WHY” behind them. Why are you doing what you want to do? Why are you in the profession you are in? “To make a good living” is not enough of a reason for you to fulfill your purpose. Without clear intentions and motivations, results tend to be hampered.  In the course of building a business over time, ‘The Why’ tends to be forgotten.   Going back to that will help you to plan and keep on track what you really…
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Personal Connection For Dental Practice Success

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how to grow your dental practice by building personal connections. In the past few weeks, we discussed the ways to grow your practice and how to make things happen  in our 6-part series “Six C’s of Growing Your Business”. And today, we are down to the last “C” in our list, and this is “CONNECTION”. Connection is building a relationship on a deeper level-even virtually. If you connect with people in your community, they feel understood. You become familiar to them.  And you will increase your know/like/ trust factor. We live in a relationship based economy now and building connections is very important in growing your dental practice. Businesses that embrace this philosophy tend to grow quicker. In this video, we cover the importance of the…
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