Impact Of Phone Skills On Your Cosmetic Practice

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I shake my head when I see, or rather hear, someone blow it over the phone from poor verbal skills when I am evaluating cosmetic surgery or cosmetic dentistry practice. I imagine a business owner writing a check for all his cosmetic marketing, meeting with consultants to plan it, and the hours he spends reviewing it all to get it just right. ¬†And then at the bottom of all his advertisements, he puts his call to action with his phone number waiting for the phone to ring and the cosmetic new patient to rush in. All his efforts are shot when a new patient actually calls that number, and the team member on the other side of the phone picks it up and opens her mouth. Everything the owner worked…
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Local Search Engine Marketing for Cosmetic Practices

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  This is Part 3 of 3 How to Get More New Local Patients Learn how to get more new local cosmetic patients for your cosmetic surgery or cosmetic dental practice. Identify how to properly use the internet effectively to go where the new patients are looking Find out which patients are just looking and who is ready to come in now Learn how to differentiate yourself from your competitors  Create a 'relationship' with prospects earlier and make sure they chose your practice for their cosmetic needs
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Get Results From Your Local Dental Practice Marketing

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This is Part 2 of 3 How to Get More New Local Patients Learn how to get more new local cosmetic patients for your ¬†cosmetic dental practice. Identify how to properly use the internet effectively to go where the new patients are looking Find out which patients are just looking and who is ready to come in now Learn how to differentiate yourself from your competitors Create a 'relationship' with prospects earlier and make sure they chose your practice for their cosmetic dental needs 
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Why Newspaper Ads and Yellow Pages Aren’t Working

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  This is part 1 of 3 of what's hot and what's not is cosmetic services marketing. As cosmetic patients are hit by thousands of marketing messages each day, they have become more numb to your marketing message. Advanced techniques in cosmetic marketing for surgical enhancements and esthetic dentistry are needed to keep up with your patient's desires and needs. Before you can address what's working in cosmetic marketing, you need to see what's not... and more importantly why.
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