Putting A Dollar Figure On Your Marketing Budget
Figuring out how to budget your marketing expenses, including how often and how much. How much money should I allow in my budget for marketing? I bet almost any business owner has asked themselves that question at some point, and for many you’re constantly pondering on it. When you’re running a business most of your expenses are a determined number. Your rent or mortgage is a set amount each month, paying your employees is a determined amount. But when it comes to marketing it can be hard to come up with a dollar figure. I totally get it. That’s why I wanted to share some insight with you to help you frame that question a little better to come to a conclusion. Getting answers to questions like this can…