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Getting New Dental Patients With Irresistible Offers

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Tips on Getting More Dental Patients with Irresistible Offers   The most effective way (and really the ONLY way) to get new dental patients’ attention is to give them something they want!  It is something they value. In marketing, we call that  an irresistible offer.  Offer something that will draw your prospects in. Yes, you are a wonderful dentist, you have a great staff, you have an extensive training and you have wonderful equipment, but these are not the only things important to the patient. Patients hope and assume that you meet all these criteria. While we as experts know that not every dentist is the same, but for a lot of patients, every dentist LOOKS just the same on the surface.  To make sure that patients can differentiate you…
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Mobile Ads for Dentists

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Tips on Using Mobile Ads to Get More Dental Patients   I got a recent question about mobile ads. So today, we’re going to talk about the importance of mobile ads and how it can help you to get more dental patients. What are mobile ads? Mobile ads are those ads that pop out on your mobile phones when you use your applications. So when you downloaded a game for free, you look around on the side or on the top of your phone and there is a little banner ad.  That’s the mobile ad. With mobile ad, you can set up perimeters to who see it like geographically targeting. So if you have a dental practice in New York, you don’t want someone who has a cellphone in L.A.…
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Get More New Patients by Being a New Patient

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Tips on How to Get More New Patients by Being a New Patient Today, I want to talk to you about one of the best ways you can improve your practice. And it is very important not only for you but also for your dental health. When I want you to do is to become the dental patient. We’re so busy taking care of others, sometimes we’re not so great at taking care of ourselves. So I want you to become the patient. But I want you to become a patient in somebody else’s office. So go to colleague that you trust, a friend, a family member that is in the dental profession and I want you to go through “the true new patient experience” in their office, and in…
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Psychographic Data to Get More Patients

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Dr. Ginger Bratzel Shares Tips on How to Get More New Dental Patients We had a segment previously on demographics. Demographics includes age, occupation, sex, zip code and those characteristics that describe a particular group. So what kind of patient list do you need to be going after? Well, let’s dive in a lot deeper here and give you a really valuable insight on how you can get more out of your mailing list. Let’s go through and talk about what is called psychographics. Psychographics is the behavior that your consumers have. So for instance, you pull a list of people for cosmetic dentistry from age 30 to 60 and you wanted a household income of about $150 thousand dollars in certain neighborhoods. Well, that’s great, those are demographic information.…
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