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Making Your Business More Attractive To New Patients

Making Your Business More Attractive To New Patients

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by Dr. Ginger Bratzel  [Making Your Business More Attractive To New Patients]   I was invited back to dig deeper on Chick Blakeman's “GOTT (Get Off The Treadmill)” podcast and he asked me how to make your business more attractive to get more new patients.     In this episode, you will learn: Making the front office and back office work together to make it more attractive to new patients Building a business that gets more done in less time What to track in your business that matters to get the growth you want   Listen to the full episode here: Transcript of recording: Chuck Blakeman  00:05 Welcome back. We're gonna have fun today. Ginger Bratzel  01:22 Oh, I know we are. All right. So Chuck Blakeman  01:25 we're going to…
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Setting Up for Success

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Tips on How to Create Your Desired Dental Practice and Lifestyle   What are you doing? What are you thinking about?  I’m asking these questions because what is going on your head right now is what you are focusing on. If you’re worrying about the problem patient that just left, staff drama, the family situation or whatever personal problem you are experiencing, if those are your primary focus 99 percent of the day, you will experience negative results from the rest of your day. Whatever your focus is, that is what you will attract. It is just like the saying “Garbage in, garbage out”. If you want success and you want to grow your practice, are you willing to dedicate your regular time to make that happen? Do you put…
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Mobile Apps for Dentists

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Tips to Know If the Mobile App is Appropriate for Your Dental Office   New Patient Automation Attraction ™ is designed for you to get more new dental patients easily so I am always here to answer questions that will help you with to increase your new patient numbers and grow your practice. I’m getting a lot of calls and emails about all kinds of mobile applications (apps) and if dental offices should be doing them. So what is  a Mobile App? Mobile App is like a bookmark on your mobile phone to a piece of useful information that you need on a frequent basis.  Example of this is mobile app for banking which was designed for your convenience so wherever you go you can access it. Mobile apps that…
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Getting New Dental Patients with Mobile Search

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Tips on Getting More Dental Patients with Mobile Search   I got a very interesting question today about Mobile Search. Is mobile search important? For this topic, it is important to know what Local Search Engine Optimization (LSEO) is first. Local Search Engine Optimization is where you make yourself visible to internet searches in your area. So if you are practicing in a certain city, you have to make sure that you are coming up in main search engines like Google, Bing, or Yahoo for keywords and phrases for your area. Now, Mobile search is when people search from their mobile device, cell phone or tablet (IPad, Kindle Fire etc.) under those same keywords. Why is Mobile Search Important? More Internet Connections to Mobile Devices According to statistics, compared to…
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Getting New Dental Patients With Irresistible Offers

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Tips on Getting More Dental Patients with Irresistible Offers   The most effective way (and really the ONLY way) to get new dental patients’ attention is to give them something they want!  It is something they value. In marketing, we call that  an irresistible offer.  Offer something that will draw your prospects in. Yes, you are a wonderful dentist, you have a great staff, you have an extensive training and you have wonderful equipment, but these are not the only things important to the patient. Patients hope and assume that you meet all these criteria. While we as experts know that not every dentist is the same, but for a lot of patients, every dentist LOOKS just the same on the surface.  To make sure that patients can differentiate you…
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