Dr. Ginger Bratzel talks about how to utilize email and email lists the right way and to your practice’s target audience. She goes over what to do and what not to do.
Email is a very effective tool in growing your practice to prospects and patients. It is a cheap form of marketing. However, it’s very important to go about it the right way because you want to be a welcomed guest and not an uninvited pest. Any information via email should be information that the person asked for. The objective is to get your information read and be welcomed in their inbox.
We’ll discuss the difference between contacting people that want the information and “spamming”. When it comes to online marketing, you need to be conscious of who you are marketing to and use integrity while doing it.
Be clear on what you will be sending out so there are no surprises. Make sure they are asking for the information you are offering and you aren’t blindly adding them to an email subscription without their consent.
In this video, you’ll learn about:
- Authenticity
- Integrity
- Opting in
Watch the video for the full details on how Online Marketing can help you build your practice, grow your practice and attract new patients.
Are you a dentist who wants to get all the patients you need, maybe we should talk?
I invite you to contact me right now at Results@GingerBratzel.com to schedule a complimentary ‘get acquainted meeting’ over the phone with me to see what opportunities are available right now in your practice to make patient attraction and practice growth a priority.
If you want more patients, you need to send me that email!
I wish you nothing but success,
Ginger