[September 11, 2020] by Dr. Ginger Bratzel
Get more out of your office’s social media…easily
So many practices want to improve their social media as a tool to attract more patients. And they spend a lot of time (AND money) to only get so-so results.
Here’s the deal-e-o, to maintain people’s attention you have to create content that they want to engage with.
An engaged reader is more likely to follow your information, read your posts, call your office, AND think of you when a friend or family member needs a referral!
So here’s the big question, what type of social media content do I need to create engagement?
Well, it’s information, ideas, and imagery that draws the reader in and leads them to take a certain action.
Engaged content is inspiring, fun, and welcoming. It’s something they CAN’T resist.
Here, I’m giving you a list of 6 different types of posts and how to rework them so that you can use them over and over in your practice to create connection and engagement with your patients.
Enjoy the podcast episode.