When A Major Area Employer Changes Insurance Coverage

When A Major Area Employer Changes Insurance Coverage

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
One of your best patients just calls to tell you that their insurance is going to a low level plan.  What do you do? If this hasn't happened to you, it will. A major employer is changing dental insurance coverage and you don't  know what it's going to do to your practice. You hear it is a low compensation plan. What's the best step for you, your practice, and your patients? If an employer is going to make a change with insurance coverage, the end of their fiscal year or the calendar year is when it is most likely to happen. You might say that your practice isn’t dependent on insurance coverage, however, this kind of change is something you don’t want to ignore. Click on the video image below…
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Getting Out of Your Own Comfort Zone to Grow

Getting Out of Your Own Comfort Zone to Grow

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
What Separates Those Who Get Results From Those Who Just Wish For Them     Life is hard. Business is hard. Getting traction is hard. But here's the deal, being hard is just the price you have to pay to avoid a mediocre life and practice. Hard deters the uncommitted. You have your comfort zone and just beyond that is where things happen. Where do you want to be? I recently attended a conference and had a chance to hear Rachel Hollis speak. Rachel is best known for the book “Girl, Wash Your Face’. She comes out, music playing, people jumping up and down, and getting excited. Click on the video image below to watch.  Now at this point, there are two kinds of people...those who are jumping up…
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Building a practice…the wrong way

Building a practice…the wrong way

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about building your practice on the right foundation.     Here's the deal. Extra training certifications or specialized equipment make you a more skilled dentist BUT it will never build your practice.  That’s not what patients put the most value on when accepting treatment. So what DO you need to focus on to grow your practice and attract more patients? It's about the connection to people's wants and needs that make you money. You are in the PEOPLE business, not the teeth business.  We bust the myths and talk about building your practice the wrong way. Click on the video image below to watch.  I got an email from a dentist’s wife that was concerned about their lack of treatment plan acceptance.  And then she…
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Converting patients on the telephone

Converting patients on the telephone

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
The Power of the Telephone and How to Make the Best First Impression     The phone is a very powerful tool and is often a patient’s first impression of you and your practice. You only get one chance to make a good impression. One way to look at is, is that each phone conversation is like a round of speed dating. You know the scene from a funny movie. Ladies are seated at tables and eligible single guys sit down and introduce themselves. And they've only got 5 minutes to make a good impression, then they have to move on. When a prospective new patient calls your office, you're playing your own version of the speed dating game to find out if you make a connection or not. You…
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