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Monitoring Your Social Presence

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about how important it is to be aware of your social presence and be able to monitor your online reputation. Your online presence is important for your dental practice, but be sure that you are active in monitoring your online reputation.  It’s important that you are able to monitor any and all aspects of your social media and online reputation. Many times practices are in many places at once, but they are not monitoring all of these pages.  Being aware of your online reputation is important because this is what potential patients see when they are looking up information for your office.  The more places you are online, the more people have an opportunity to see you, but there is also more opportunity for negative comments. If…
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Are You Taking Non-Dental CE Education?

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about how investing time in different kinds of CE courses can help you grow your practice. Have you ever thought about investing your time and resources in non-dental CE courses to create the foundation for growing your practice? We all know the importance of keeping up with dental education for our patient care and maintain our dental license, but too many people only focus on one aspect of CE education.   Successful business people, not just dentists, spend time learning from others. In fact, one of the most valuable ways you can rapidly expand your business is by investing in business and personal learning.   One of the largest marks of a successful businessperson is mindset. It is 20% of the puzzle that separates successful people from the herd. You want to study with…
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Having Checks and Balances For Your Patient Attraction

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about how using a system of checks and balances can help you run your practice smoothly.   Building checks and balances in your patient attraction plan is essential to create the foundation for growing your practice.    Checks and balances exist in all other areas of your practice. You have systems for collections, insurance filing, ordering supplies, and tray set up.    When it comes to the area of dental marketing, I find that they are nonexistent most of the time. This can often creates issues when it comes to growing the practice. Click on the video image below to watch. Here are some tips to help you create a checks and balance system in your own practice: The first item necessary is a marketing calendar. This will allow…
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Grow Your Dental Practice By Attending Live Events

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel talks about what to do and how to be prepared when attending live events that benefit your practice. We all know the importance of attending live dental events and trainings as part of our continuing education, but it is also important to have a plan going into the event so you are sure to get the most out of your experience.   The most important investment you can make is in yourself. Click on the video image below to watch. So to get the most out of any live training event (either dental continuing education or practice development), I want to offer you a checklist to make sure you get the most out of your time and your investment.   Always come prepared- make sure you are…
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