Author: Ginger Bratzel

[March 26th, 2020] by Dr. Ginger Bratzel Episode #10:  [Standing out in a positive way in the current crisis] We pause this current situation for this important update…. Breathe. I know you’re going through a lot.  I know you have more unanswered questions than you think you can handle. But I assure you, you can do this. This current situation has a theme and it’s “P-I-V-O-T!” Things are changing fast and you mentally have to also.  One thing I know about dentists, in general (and YEP…I’m talking about me, too!) is we like to know EVERYTHING from start to finish before we start.  We want to know all the possible outcomes and have options for those.  We want guarantees on the final results. But guess what? That’s impossible.  As parents,…

  [March 19th, 2020] by Dr. Ginger Bratzel Episode #9:  [Coronavirus and your dental business] Unless you’ve been abducted by aliens for the past 8 weeks, you’re aware of the Coronavirus pandemic. But the impact in the US has hit its peak within just the last few weeks and the situation is changing rapidly. One thing I know about dentistry, we are masters of infection control. There are so many precautions we take to protect our patients, team, and ourselves.  But unfortunately, the public isn’t always aware of everything we do. (more…)

  [March 13th, 2020] by Dr. Ginger Bratzel Episode #8:  [Finding Your Patient Sweet Spot] Who’s your ideal patient… That's your sweet spot! (more…)

  [March 6th, 2020] by Dr. Ginger Bratzel Episode #6:  [Part 2 of Interview with Dr. Kelly Brown] Last week I shared in an interview with Dr. Kelly Brown at our recent private Mastermind and Coaching event. This is the ONLY place I work privately with dental offices on implementing the key systems that increase their new patients, keeps more patients, and increases their case conversion. (If you are interested in one of the few spots, we make available for this program, contact my team at Results@GingerBratzel.com) Kelly is one of my private clients that I coach also, and he was generous to share his insight on the role that leadership has played in his office.  This culture is key from the top of the company down to each person. …

  [February 28th, 2020] by Dr. Ginger Bratzel Episode #6:  [Interview with Dr. Kelly Brown] At one of my recent coaching days for my private clients, I asked someone that I know is a Master of building practices and being successful to come in. Dr. Kelly Brown of Custom Dental Kelly is honest, approachable, and straight forward.  Those traits are in his DNA.  And he really invests in people which in turn means they turn around and believe in him and his dream. I’ve had the unique honor of working in and with his company, Custom Dental, so I’ve seen it from several angles.  Plus Kelly and I have heavy conversations about playing a bigger game in your business and personal life. (more…)