Applying The 80/20 Principle

The 80/20 Principle can apply to every aspect of your life, especially when it comes to your dental practice.

We’ve all heard of the 80/20 Principle and it can apply to every aspect of your life. For instance, 80% of your happiness comes from 20% of things you do in your life or 80% of your income comes from 20% of the services you offer. I’ve even heard this statistic for dentistry that molar endo – 80% of your teeth are 20 mm long so that’s why we have 21 mm files.

This really can apply across all spectrums.

So why wouldn’t the 80/20 Principle apply to running your dental practice as well?

I often find dentists are wasting a lot of their time and energy on the wrong percentage of things in the office. They are focusing all their attention and energy on 20% of the practice that causes the most headaches or a small minority of patients that are making your team miserable. So I wanted to talk to you today about refocusing your growth, development and your attention to the right 20%.

Click on the video image below to watch.

Let me explain – let’s say you have an entire group of patients who haven’t been in for their re-care exam in over 2 years. Your initial reaction is probably, ‘Oh gosh, I need to get ahold of them ASAP and get them in!’

But I want to you step back for a second and think about the amount of efforts it would take to produce the results you are hoping for. I’m going lay it out for you – most of those patients probably aren’t going to respond to any type of reactivation efforts you send out.  They have moved on mentally and physically, they are probably seeking care elsewhere. So don’t waste a lot of your time and energy on that group.

Instead, focus your re-care efforts on patients who are only slightly past due. It’s been a short enough time; they still remember you and the level of relationship you have with them, and therefore more likely to come in.

By shifting your focus to the more important 20% you get greater results from less efforts. This will not only give you ‘more bang for your buck’ but it will reduce your stress all while giving you greater results.

In this video, you’ll learn about:

  • The 80/20 Principle
  • How to apply it to your dental practice
  • How to get greater results, with less effort
Please take a few minutes and watch the video above– do it for you and for your practice.