What happens to your existing patients when you are focusing on gaining new patients? The number one question and request I get from dentists all the time focuses on one thing: “How do I get more patients?” Everyone, no matter what business you are in, wants to grow and attract … [Read More...]
Firing an employee doesn't mean they are a bad person, they just aren't the right person for your practice. Do you have a team member that is not performing the way you think they should be and you’ve been struggling with them? Well, this one is for you. I want to share some … [Read More...]
If you're a specialist in the dental field, this article is just for you. If you’re a specialist or have a unique practice situation, I’m talking to you directly on this one. Being a general dentist myself, I often use terms associated with running a general practice. Which leads … [Read More...]
Avoiding getting taken advantage of by dental service companies and how you can get the same results (or better) with pennies on the dollar. I attend tons of dental meetings throughout the year. And as I’m walking the floor eyeing all the booths selling products to … [Read More...]
Getting more dental patients doesn’t have to be a struggle. And you don’t have to do it alone. Let us show the best dental marketing options that are working now so you can do it faster and easier than doing it alone.
Dental marketing is the bridge for a prospective patient to find your office so you can deliver the excellent care you have been trained to give. Dental marketing (I call it being ‘patient attractive’) is not manipulating someone into buying something they don’t want or need. It’s something you do ‘for’ someone to help them make the best long-term decision for their health. This is something I learned first hand as a practicing dentist as well a dental coach to dentists around the country.
Dental school prepares dentists to deliver care without mastering the business logistics and skills to manage a successful dental practice. These are skill sets we are left to stumble through on our own while in the trenches of delivering patient care.
Many dentists are frustrated and overwhelmed with the constant changes that occur with managing an office and a team, dental marketing, and practice growth. This is especially hard after the economic changes in 2008. Right now is the toughest time in history to get more patients and for a dental practice to grow!
To the patient, most dental practices look the same so they are left to decide whom to seek for care on factors that aren’t in their best long-term interest. By using targeted dental marketing, it makes it possible for your ideal patient to find you easily so you can grow your practice and keep your schedule full.
Just like high level executives and athletes have a coach who act as outside eyes to help them perform at a high level, advancing dentists use a dental coach to fine tune their marketing for their dental practice to make dental growth predictable and consistent.
Feel free to contact us and see how we help doctors with their dental office marketing, provide dental practice coaching , and build dental marketing services for our clients so they can blow last year’s numbers out of the water.