Dr. Ginger Bratzel talks about knowing the true cost of a missed opportunity.
What’s the true cost of not investing in your business?
I wanted to share a topic with you that will make your gears turn the next time you make a business decision involving your next big purchase.
Any business owner knows, especially in the dental field with rapid technology advancements, that it takes money to stay in the game. But the next time you are considering making a purchase in your business, instead of focusing on the price tag and what it is taking away from your ‘take home money’, I want you to consider the cost to your business by passing that opportunity up. How much potential income are you leaving on the table by passing this opportunity up?
Click on the video image below to watch.
Now that I’ve given you that golden ticket, I have to tell you there is a catch. You have to truly commit to it. That is the key to making it all work. You can’t make this grand investment and let it sit in the corner and do all the work itself. You once you make the monetary investment, you must also make the investment with yourself to give it your all.
So when you are making business decisions in your dental practice, I want to you also consider the cost of the opportunity by NOT doing it. By under estimating the cost of the opportunity, you are not only cheating yourself but your dental practice as well.
In this video, you’ll learn about:
- Cost vs Investment
- What missed opportunities can really cost you
- There is more to cost than a price tag