Matching Your Practice To Your Patients

Matching Your Practice To Your Patients

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Getting to know your patients inside and out to keep your practice full. If you’ve had struggles getting patients to come in, getting more case acceptance and producing more then you’re really going to want to pay attention. Oftentimes dentists go into practice with a set idea of how they want things to go: “I’m going to be open Monday through Thursday, 8 to 5pm, and here’s a list of procedures I won’t do.  Here's the list of procedure I will do.  And of course I expect to be really successful.” Then they sit back and wait for the patients to roll in. More times than not, what happens is not much at all. Because you decided all of this while overlooking one major component, your patients’ needs. Patients are…
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Attracting More Dental Patients

Blog Articles-Weekly Training, Video Resources
Dr. Ginger Bratzel discusses the correct dental marketing strategy to catch more new dental patients.   When I’m talking about "fishing where the fish are," what I’m talking about is about where prospective patients. If you really want to grow your practice or if you want to do target niche marketing, you have to be where your target patients are. You need to be in the place where they are hanging out. In real life, If you are fishing in the wrong place or with the wrong bait, you won’t catch anything. Just like in dental marketing,  even if your marketing message is perfect but you are in the wrong spot, you can’t get any patient. Your marketing will just fail each and every time. That’s the common mistake I…
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