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Your “BIG” Why

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how knowing “Your Big Why” will help you enjoy your life and be successful in your dental practice. To start  the New Year, a lot of people have big plans, big intentions and ,of course, goal setting. But all these things are empty shells without “The Big WHY” behind them. Why are you doing what you want to do? Why are you in the profession you are in? “To make a good living” is not enough of a reason for you to fulfill your purpose. Without clear intentions and motivations, results tend to be hampered.  In the course of building a business over time, ‘The Why’ tends to be forgotten.   Going back to that will help you to plan and keep on track what you really…
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Personal Connection For Dental Practice Success

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how to grow your dental practice by building personal connections. In the past few weeks, we discussed the ways to grow your practice and how to make things happen  in our 6-part series “Six C’s of Growing Your Business”. And today, we are down to the last “C” in our list, and this is “CONNECTION”. Connection is building a relationship on a deeper level-even virtually. If you connect with people in your community, they feel understood. You become familiar to them.  And you will increase your know/like/ trust factor. We live in a relationship based economy now and building connections is very important in growing your dental practice. Businesses that embrace this philosophy tend to grow quicker. In this video, we cover the importance of the…
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Showing You Care For Dental Practice Success

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel discusses how showing care will help you grow your practice and achieve your dental success. Today, we are still in our 6-part series “Six C’s of Growing Your Business” and we are going to discuss a very important “C” which is “CARING”. As health ‘care’ professionals, we are responsible for the physical health of our patients.  But as humans, we also need to show them that we truly care about them as people. The new patient experience is often talked about as the magic tool of patient attraction. But that level of detail and warm must also extend to all patients, at every visit. Showing that you care is the responsible of everyone in the office. No matter what happen, let them feel their importance and your…
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Competence For Dental Practice Growth

Blog Articles-Weekly Training, Side-Bar Video, Video Resources
Dr. Ginger Bratzel pointed out how to have the right competent  team to grow your dental practice Welcome to the next part of our series “Six C’s of Growing Your Business. Today, we are going to work on the word “COMPETENCE”. What does “Competence” mean to your practice? Of course, the first thing everyone thinks of is clinical skills and proficiency within the practice by the provider.   But clinical competence has little to do with business success.  Many skilled dentists have lost their practices due to financial issues.  We are talking about competence on a grand scale, in every aspect of the office.   All too often, problems occur because systems aren’t in place to make sure each step of each procedure occurs exactly the same each and every time regardless…
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