Using Reason Why Marketing

Using Reason Why Marketing

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Before doing any marketing in your practice you should always know the reason why, and it should always point to your patients.   When I work with dental practices from all over North America, we always work on 3 tiers of focus to get them started. Management is one tier, meaning management of their time, team, and systems.  Next is mindset to get their brain on board with becoming a next level practice.  And last, but definitely, not least is marketing. I’m sure you already have some type of idea of what marketing means.  You put a pretty postcard together and mailed it out.  Well, there is a little more to it than that.  It’s about creating systems to make it automated, i.e. less work for you in the long…
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