Using AI in Your Practice

Using AI in Your Practice

Blog Articles-Weekly Training, Uncategorized
 How To Be Human In An Artificial Intelligence World. Congress recently dragged the head of Chat GPT in for questioning about regulating the growth of AI (artificial intelligence). Regardless if you’re all in or have some reservations, AI is here to stay (at least until the robot uprising, but I digress.) Many concerns exist like: Win and how to use it Will it affect future jobs How to be more productive with it And on and on. But before we dig into the ethics and implications of AI, it’s important to understand how it’s going to affect your ability to attract and keep patients to your dental practice. That’s exactly what we’re going to cover.  Watch the video for all the details. A LITTLE ABOUT ME AND HOW I'M…
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Social Media is Killing Your Practice

Social Media is Killing Your Practice

Blog Articles-Weekly Training, Uncategorized
 How To Stand Out Online and Maintain Authenticity. Have you ever gone on an internet date or searched for a new home online? You know that feeling when reality doesn't match up to the image presented. This happens all the time in a world driven by social media and online presence, and it could be happening to your practice without you even realizing it. (Shock, horror, Oh No!) How can you put your best foot forward online while still staying true to your practice? Don't worry, I've got you covered. In this week’s training, we'll discuss how to stand out while maintaining authenticity, so that new patients are attracted to your practice. You can discover: The common pitfalls that are hurting most practices How to position your practice to…
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Grow Bigger By Thinking Smaller

Grow Bigger By Thinking Smaller

Blog Articles-Weekly Training, Uncategorized
 Dr. Ginger Bratzel discusses optimizing your growth by creating smaller niches within your practice.    In life, there’s a fascination with more.  We upsize to a larger house.  Our family grows so we need a bigger car.  And when we watch TV, we want more choices. But in business…being lean and mean is the ruling queen. Bigger can create more overhead, complexity, and frustration. And when it comes to positioning your business, saying that you do everything doesn’t help you stand out or create the image of someone who specializes in any particular area. If you want to attract more ideal patients, you want to create niches within your business where you serve these prospects VERY well. In this week’s video, I will walk you through the process. You…
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Your Superpower to Grow Your Practice

Your Superpower to Grow Your Practice

Blog Articles-Weekly Training, Uncategorized
 Dr. Ginger Bratzel discusses the one asset that will grow your practice and how to get it. This is killing your practice.  This is more important than sales, marketing, and expertise combined. You can be the best doctor in the world. You can have the most advanced equipment on the planet. Your team might be a well-oiled machine. But without the right attitude and mindset, you can flush all that down the toilet.  Your mojo cuts through like a cold knife, affecting your business more than anything else. CONFIDENCE is key. Children, animals, and even patients can sense when you don't have it. It's a fleeting feeling, so you've got to be able to summon it at will.  Everyone deserves to feel good about their contribution to the world. …
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